Help us visualize an augmented, multi-sensorial body washing experience powered by fragrance!
For many Body Care products, women tell us that if they can’t smell it, it’s not working. Fragrance plays a critical factor in how we perceive product efficacy and is therefore a strong driver in choosing the right product in-store and enjoying it in-use.
When it comes to shower gel/body wash, fragrance plays a key role - especially during the shower. At this moment, the fragrance blooms and delivers its best: the scent is strong and rich, it’s often enhanced by the hot water, and it reinforces your perception that it’s doing its job ... cleaning & moisturizing your skin. Often, the scent helps you feel rested or energized, depending on the scent & your expectation.
Our sponsor believes that, with technology, fragrance can augment and transform a body washing moment into a body washing experience! Can you help?
In an aesthetic, arresting and stylish poster with a headline, imagine a multi-sensorial, augmented body washing experience where fragrance is the star.
This contest is subject to specific confidentiality terms. Your submissions and the details of this contest (including this brief and all the client’s materials available on this page) can’t be disclosed or used outside the contest. Please see the Non-Disclosure Agreement (NDA) available in the Appendix to the Rules for further details.EASY SUBMISSION form is active for this contest. Learn more